Recruiters for truck driving schools and trucking companies are a valuable resource for anyone considering a career as a truck driver. But far too many new drivers equate the professionalism of the recruiter with the quality of the company or school, and that couldn’t be further from the truth. Let’s take a look at what a recruiter’s job is, how they can be valuable to you as a potential driver or student, and what mistakes you should avoid when interpreting the conversations you’re having with recruiters.
Recruiters Are Salespeople
First of all you have to understand that the primary job of a recruiter in the trucking industry is to “sell you” on their school or company, exactly the same way any salesperson sells a product or service for their company. Most of the time a recruiter will be paid a commission for “making the sale” and bringing in a new driver or student.
How Is A Recruiter Valuable To You?
A recruiter will help you understand the best reasons for attending their school or working for their company. Every school and company is a little different. Each has its own perks and advantages over the others. The recruiter should know these well and present them to you right away. In fact, one of the very first questions you should ask is “What advantage does your organization have over your competition?”
What The Recruiter Can Not Help You With
The recruiter’s job usually ends once you are signed up. Once the classes have begun at CDL school or you’re out on the road with your new trucking company, the recruiter collects their check and they’re on to the next driver. The promises they made are forgotten, unless you get them in writing. The conversations you had mean nothing any longer. They have no authority, nor any real interest in you anymore, nor should they.
The Bottom Line: Know What Matters
Do not make the mistake of believing the quality of the recruiter is representative of the quality of the school or company. The recruiters should be able to give you all of the great reasons for attending a certain school or driving for a certain company, and that’s exactly the information you’re after. But don’t make the mistake of thinking the company or school is only as good as the recruiter. There’s no correlation there at all. If you’re not happy with a recruiter, request a different one. Do not abandon the school or company because you didn’t like the recruiter. Some of the best schools and companies have a few lousy recruiters in the bunch. You may miss out on a fantastic opportunity based on something that really means nothing in the end.
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